Dignity Health Marketing Specialist in Pasadena, California

Overview

Founded as a faith-based hospital in 1931 by the Sisters of Charity of the Incarnate Word, Dignity Health – St. Bernardine Medical Center is a 342-bed, acute care, nonprofit hospital located in San Bernardino, California. The hospital offers a full complement of services, including the Inland Empire Heart and Vascular Institute, an award-winning orthopedics program, surgical weight loss, and is an official Neurovascular Stroke Center, as designated by ICEMA. The hospital shares a legacy of humankindness with Dignity Health, one of the nation’s five largest health care systems. Visitfor more information.

Responsibilities

Position Title: Marketing Specialist

This position will be located in Pasadena, CA.

Position Summary:

Manages multiple aspects of the marketing function, focused on driving awareness, consideration, engagement and growth across Dignity Health. Develops, recommends and implements market research plans for healthcare products and/or services; collaborating on brand positioning, databases, and direct response. Develop strategic plans for expansion of existing brands and development of new products and/or services. Informs and reccomends the implementation of new programs. Oversees research of multiple requests from business development leaders across the country. Presents overall marketing plans and strategic direction for funding approval and support.

  • Developing, recommending and implementing market research plans for healthcare products and services; collaborating on brand positioning, databases and direct response.

  • Overseeing research of multiple requests from business development leaders across the country.

  • Developing strategic plans for expansion of existing brands and development of new products or services; coordinating the implementation of plans.

  • Presenting overall marketing plans and strategic direction for region to senior management for funding approval and support.

Qualifications

Requirements:

  • Knowledge of existing and planned markets and market-related initiatives from the perspectives of the competition, the suppliers, the customer base and the regulatory environment; ability to apply this knowledge appropriately to diverse situations.

  • Knowledge of effective planning techniques and ability to contribute to operational (short term), tactical (1-2 years) and strategic (3-5 years) planning in support of the overall business plan.

  • Responds to internal and external customer needs in a manner that consistently adds value.

  • Knowledge of effective project management strategies and tactics and ability to plan, organize, monitor, and control projects, ensuring efficient utilization of technical and administrative resources to achieve project objectives.

  • Knowledge of and ability to identify customer needs and arrange goods and services to fulfill those needs.

Education and Experience:

  • Experience:Minimum of three (3) years of experience in consumer marketing

  • Education:Bachelor's degree or a combination of education and/or additional job related experience in lieu of the degree.

  • Licensure: None specified.

  • Special Skills: None specified.

  • Training: None specified.

Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.

Connect With Us!

Not ready to apply, or can't find a relevant opportunity?

to learn more about a career at Dignity Health and experience #humankindness.

Equal Opportunity

Dignity Health is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected Veteran status or any other characteristic protected by law. For more information about your EEO rights as an applicant, please

If you need a reasonable accommodation for any part of the employment process, please contact us by telephone at (415) 438-5575 and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this telephone number.

Job ID 2018-67810

Employment Type Full Time

Department Marketing & Advertising

Hours / Pay Period 80

Facility Glendale Memorial Hospital and Health Center

Shift Day

Location Pasadena

State/Province CA

Standard Hours Mon-Fri (8-5PM)

Work Schedule 8 Hour