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General Electric Sr UX Visual Designer in Miami, Florida

Role Summary:

The Digital Workplace Senior UX Visual Designer will be responsible for working closely with the Digital Workplace Solutions team to drive design and development of enabling tools that allow employees to self-serve across their technologies, including the provisioning and management of their core technology platforms. They will work in various ecosystems to improve the overall experience and deliver additional capability across existing tools to our end user community.

Essential Responsibilities:

In this role, you will:

  • Collaborate with product management and engineering to define and implement innovative solutions for the product direction, visuals and experience

  • Execute all visual design stages from concept to final hand-off to engineering

  • Conceptualize original ideas that bring simplicity and user friendliness to complex design roadblocks

  • Present and defend designs and key milestone deliverables to peers and executive level stakeholders

  • Help establish and promote design guidelines, best practices, and standards

  • Contribute to a visual and interaction design system used across GE software products

  • Research and evaluate emerging design, technology, industry, and market trends

  • Lead and influence business-wide discussions relative to current user experience projects and the future direction of design and user experience

  • Demonstrate a strong understanding of Agile / Lean UX methodologies


Basic Qualifications:

  • Bachelor's Degree in Design (e.g. interaction, graphic, visual communications, product, industrial), HCI, CS or in STEM (Science, Technology, Engineering, or Mathematics) related field AND A minimum 4 years of professional experience

Eligibility Requirements:

  • Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job

  • Must be willing to work out of an office located in Miami, FL

Desired Characteristics:

Domain Expertise:

  • Leverages typography, color, layout, composition and materiality to create visual interface designs that clearly and effectively express product capabilities and behaviors, as well as business and product brand values

  • Develops visual language studies that explore multiple approaches to the overall aesthetic of a product, with regard to brand and experience values and underlying product capability and behavior

  • Creates visual design specifications and documentation that provide detailed instructions for developers regarding typography, spacing, color and other aspects of a product’s user interface

  • Creates multiple variations to a single design component to explore how different treatments meet design requirements and brand/experience goals

  • Explains and defends design decisions to other members of the project team including developers, product managers, marketers and other designers

  • Constructively participates in critiques of own design ideas and those of others

  • Designs new components to contribute to design systems, documents intended usage

  • Skilled in standard design tools (Adobe CC, OmniGraffle, Sketch), hand drawing and visual communication, familiar with time-based and interactive prototyping tools (Hype, Adobe Edge, Keynote)

  • Understands the implications of digital display and software technologies and for visual interface design

  • Uses participatory design activities (e.g. paper prototype co-creation, card sorting) to understand vision, business model and assumptions and tacit knowledge about user needs and behaviors

  • Conducts user research to understand user needs, mental models, and working contexts

  • Synthesizes output of stakeholder research & creates visualizations that effectively summarize key insights related to user and customer needs and behaviors, product definition

  • Creates annotated prototypes of user interface designs that visually and textually communicate the behavior of a software application

  • Experience designing, organizing, and curating web content

  • Experience conducting usability testing across a wide range of user groups

  • Background in working with application internationalization and best practices associated with appreciation of creating reusable components and how to organize and structure a component library

Business Acumen:

  • Demonstrates knowledge of business products, key processes, suppliers, customers and market/competitors. Understands the competitive landscape, regulatory marketing, etc.

  • Creates artifacts to facilitate shared understanding of business benefit for stakeholders

  • Works to create an understanding of how individual people and things fit within larger structures (like systems or organizations), as well as the relationships between parts of a system and the system as a whole


  • Continuously measures deliverables of self and team against scheduled commitments. Effectively balances different, competing objectives

  • Synthesizes information presented and can advise on next steps

  • Goes beyond merely presenting functional information, explains the story of the rationale and benefit of their ideas. Uses relevant and appropriate presentation techniques

  • Creates meaningful stories and two-way communications that drive behavior

Personal Attributes:

  • Uses an understanding of people (users, customers, partners, colleagues, leaders) as a primary motivation for design ideas

  • Demonstrates the ability to extract and communicate how customer groups are thinking and feeling

  • Connects ideas and solutions from a broad array of sources such as other businesses, coworkers’ news sources and so on

  • Understands the value of a disciplined, rigorous and transparent approach to problem solving in a collaborative and matrixed environment.

About Us:

GE (NYSE:GE) drives the world forward by tackling its biggest challenges. By combining world-class engineering with software and analytics, GE helps the world work more efficiently, reliably, and safely. GE people are global, diverse and dedicated, operating with the highest integrity and passion to fulfill GE’s mission and deliver for our customers. www.ge.com

At GE, developing people is embedded in our culture and integral

to our growth. Developing people is how we have succeeded across industries and around the world. It’s how we’ve

sustained a 130-year record of innovation and reputation for leadership. It’s how we solve the toughest challenges for

our customers and society. Developing people allows us the build, power, move and cure. It prepares us all for the

future. Today, that is as important as ever. Globalization and technology are converging with unprecedented speed

to reshape every job, workplace and industry. Our commitment to developing people starts with a belief that

education systems must align early and always with the changing requirements of the new economy. It continues

with the understanding that employers and educational institutions must collaborate over skills development,

enabling people to learn new, relevant skills and work smarter over the entire course of a career. And it creates

global leaders, people who can navigate the complexity of our times with clarity, courage and integrity. Developing

people is commitment that doesn’t just make us better; it makes everyone better. Let GE invest in helping you grow

both personally and professionally

GE offers a great work environment, professional development, challenging careers, and competitive compensation. GE is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, gender (including pregnancy), sexual orientation, gender identity or expression, age, disability, veteran status or any other characteristics protected by law.

Additional Eligibility Qualifications:GE will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).Additional Locations:United States;Florida;Miami;