Briarwood Village Business Development Coordinator in Coldwater, Ohio


This position works with Briarwood Village, Celina Manor and Van Wert Manor.

Position Summary::

The Business Development Coordinator develops relationships through external sales efforts to grow and exceed census and revenue goals.

Essential Functions::

  • Commitment to the HCF mission, values, philosophy and service excellence initiative.
  • Attendance and punctuality are essential in providing high quality health care to our patients.
  • Ability to take action and achieve results through others.
  • Must be able to work both independently and self-motivate to drive organizational goals.
  • Must have good judgment as well as have the ability to harmoniously work with others.
  • Must be able to read, write and understand the English language.
  • Must be able to travel to conduct outside sales and marketing activity. Position Responsibilities::

  • Must follow HCF Policy and Procedures.

  • Must be able to find the appropriate balance between marketing, sales and customer service activities.
  • Maintain core knowledge of our clinical services provided, healthcare industry, and local market conditions.
  • Must be able to handle complexity and change in marketing/sales strategy if the market demands a shift in strategy.
  • Sales Expectations:
  • Provide clinical communication through various tools available to physicians, hospital staff, and other healthcare professionals.
  • Prepare and maintain referral target list.
  • Meet or exceed set number of sales calls to achieve census goals.
  • Pre-call planning, outcomes and next steps needed to achieve desired outcome of all sales calls.
  • Effectively communicate core selling message to identified referral targets.
  • Communicate with Regional Director of Business Development on any changes in market conditions.
  • Marketing Expectations:
  • Marketing Expectations:
  • Prepare and maintain monthly marketing plan.
  • Manage marketing budget and Return on Investment on all marketing related expenses.
  • Coordinates and implements events, media, networking activities and promotional programs.
  • Understand market conditions and opportunities to grow census and revenue.
  • Communicates and works with Regional Director of Business Development on all marketing campaigns to maximize the overall Return of Investment. Knowledge, Skills and Abilities: :

A bachelor’s degree in Communications, marketing or related healthcare experience.

EOE m/f/disability/vet: