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Mattel (Associate) Key Account Manager in Brussels, Belgium

In this position, you will be part of the Belgium sales team. You will be responsible to carry out the activities of sales and promotion focused to achieve sales objectives for customers. You will look for new opportunities to develop toy business in customer. The role is focused on execution with supporting activity for strategy, activity planning, and other functions.

Your primary responsibilities will be to:

Customer Facing

  • Manage day-to day retailer relationship and being responsible for customer orders & sales.

  • Lead trade terms negotiations and manage the negotiation of trade activities.


  • Develop and maintain in-depth knowledge of retailers’ and toy market dynamics.

  • Understand shopper trends and category analysis.

  • Manage analysis of customer requirements and potential business opportunities and the annual account planning including longer term strategies and objectives.

  • Develop retailers plans and ensure follow up, corrective action plan, tracking of growth opportunities.

Trade Marketing & Activity Planning

  • Manage customer Range Planning & Selection and promotional Planning & Trade execution.

  • Coordinate implementation of actions at POS.

Data management

  • Create scorecard and KPI follow up.

  • Manage delivery of customer data requirements, performed by Sales Assistants.

Customer Service

  • Engage with Customer Service to inform Customer buyers about product availability and delivery timings.


  • Manage budgeting of promotions and product forecasting.

  • Track of trade activities and evaluate trade activity performance.

  • Monitor and evaluate customer’s business performance including effectiveness of trade spend

  • University degree in Economics, Business Administration or related field (Bachelor/ Master/ Diploma).

  • Minimum 3 years’ of proven sales experience in a multinational (high seasonal) company, dealing with Hypermarket/Retail or Big Accounts, at least 1 year experience with managing key accounts.

  • Fluent in French, English and Dutch.

  • Excellent MS Office Skills.

  • Good Selling & negotiation skills in international environment.

  • Strong understanding of digital landscape: E-retail / Omnichannel.

  • Being able to create successful teamwork and to work in a high energy, fast paced environment.

  • Ability to connect with various retailers’ departments and leverage all opportunities (buyers, marketing, trade marketing).

  • Good influence skill and Communication skill and a highly competitive mindset and customer orientation.

What do we have to offer?

We offer a competitive salary, a bonus structure and an attractive pension plan. In our office in Belgium we provide a fun, engaging and fast-paced working environment, where we make decisions very quickly and where creativity and teamwork is the core of our culture. We believe that as our employees grow professionally, so will Mattel. We grow through diverse learning opportunities that elevate our knowledge, skills and aspirations. Right from the beginning, our employees have the opportunity to take responsibility for interesting projects and various challenging tasks. We work with passion but also take time to play a game with our colleagues. The dress code at Mattel is business casual - every day.

How to apply: Do you see yourself as a match for this job? Then we look forward to your application! Please make sure to clearly motivate your application in Englishto help us gain a deeper understanding of how your background, ambition and personality fits to this role and in which aspects you still find a challenge for yourself.



Mattel is a leading global children's entertainment company that specializes in design and production of quality toys and consumer products. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic franchises, including Barbie®, Hot Wheels®, American Girl®, Fisher-Price®, Thomas & Friends® and MEGA®, as well as other popular brands that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 40 locations and sell products in more than 150 countries in collaboration with the world's leading retail and technology companies. Since its founding in 1945, Mattel is proud to be a trusted partner in exploring the wonder of childhood and empowering kids to reach their full potential. Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer (minorities/female/veterans/individuals with disabilities/sexual orientation/gender identity)

Posting Title: (Associate) Key Account Manager

Requisition Number: 190840

Location: Brussels, Brussels Capital

Zip Code: 1020

Job Category: Sales